"The local gym is not dead" a survey report from McKinsey.The pandemic truly changed the traditional gymgoers' routines, but their passion is there. Many people still miss the workouts at gyms.
The pandemic has forced a large of people to keep a social distance from their social activities. In 2017, A report predicted that the sales of global fitness products could reach 12.8billion by 2022. Due to the impact of the virus, the demands of fitness products got a booming growth in the past 2020. It might have already passed this figure till now.
The report says that 70% of consumers miss their workouts at the gym, so it means that "the local gym is not dead."
The COVID-19 pandemic has changed fitness consumers' habits. In the future market, the challenge for traditional gym owners is to offer a more hygiene workout environment and more specific quality service.